Practices that deserve immediate correction
Severity depends on the case, but all of them compromise trust or governance.
Artificial business name
City, category, promotion or service list added even though it is not part of the name used by the business.
Address without eligible customer service
A virtual office, borrowed point or residence presented as a storefront when customers are not received there.
Duplicate profiles
Multiple listings represent the same operation and divide reviews, directions and administration.
Manipulated reviews
Buying, exchanging, improper incentives, artificial selection or content created without a real experience.
Unreviewed generated content
Services, posts, replies or locations invented by automation and published at scale.
Administrative neglect
Hours, access, photos, links and reviews stop being monitored.